NAIK PERFORMANCE

NAIK PERFORMANCE

NAIK PERFORMANCE

NAIK PERFORMANCE

Brand Design

NAIK PERFORMANCE is a coaching brand redefining the intersection of physical and mental growth. Combining performance-driven training with a holistic approach, the brand empowers individuals to unlock their full potential.

We created a balanced and dynamic brand identity that reflects this vision. From a thoughtfully designed logo inspired by movement and harmony to a sophisticated color palette and typography system, every element was created to embody energy, authenticity, and transformation. The monochrome tones paired with sapphire blue convey intensity and trust, while the visual direction—rooted in raw, emotive photography—captures the essence of progress and determination.

NAIK PERFORMANCE is a coaching brand redefining the intersection of physical and mental growth. Combining performance-driven training with a holistic approach, the brand empowers individuals to unlock their full potential.

We created a balanced and dynamic brand identity that reflects this vision. From a thoughtfully designed logo inspired by movement and harmony to a sophisticated color palette and typography system, every element was created to embody energy, authenticity, and transformation. The monochrome tones paired with sapphire blue convey intensity and trust, while the visual direction—rooted in raw, emotive photography—captures the essence of progress and determination.

Testimonial

A huge thanks to SITA.STUDIO for bringing my vision to life! I originally went to SITA.STUDIO for a logo design, but Femke opened my eyes to the fact that a brand is so much more—it’s an identity. Femke showed genuine care and dedication to the project through our meetings, and we realised a shared vision together. This journey didn’t just result in a brand identity for NAIK PERFORMANC: it helped me understand what NAIK PERFORMANCE represents. My heartfelt thanks to the team for their invaluable support on this journey.

A huge thanks to SITA.STUDIO for bringing my vision to life! I originally went to SITA.STUDIO for a logo design, but Femke opened my eyes to the fact that a brand is so much more—it’s an identity. Femke showed genuine care and dedication to the project through our meetings, and we realised a shared vision together. This journey didn’t just result in a brand identity for NAIK PERFORMANC: it helped me understand what NAIK PERFORMANCE represents. My heartfelt thanks to the team for their invaluable support on this journey.

Project information

Year

2024

Industry

Sports Coaching

Services

Brand Strategy
Brand Identity
Visual Concept
Social Templates
Art Direction

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