NAIK PERFORMANCE
NAIK PERFORMANCE

NAIK PERFORMANCE
NAIK PERFORMANCE

Brand Design
NAIK PERFORMANCE is a coaching brand redefining the intersection of physical and mental growth. Combining performance-driven training with a holistic approach, the brand empowers individuals to unlock their full potential.
We created a balanced and dynamic brand identity that reflects this vision. From a thoughtfully designed logo inspired by movement and harmony to a sophisticated color palette and typography system, every element was created to embody energy, authenticity, and transformation. The monochrome tones paired with sapphire blue convey intensity and trust, while the visual direction—rooted in raw, emotive photography—captures the essence of progress and determination.
NAIK PERFORMANCE is a coaching brand redefining the intersection of physical and mental growth. Combining performance-driven training with a holistic approach, the brand empowers individuals to unlock their full potential.
We created a balanced and dynamic brand identity that reflects this vision. From a thoughtfully designed logo inspired by movement and harmony to a sophisticated color palette and typography system, every element was created to embody energy, authenticity, and transformation. The monochrome tones paired with sapphire blue convey intensity and trust, while the visual direction—rooted in raw, emotive photography—captures the essence of progress and determination.




Testimonial
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A huge thanks to SITA.STUDIO for bringing my vision to life! I originally went to SITA.STUDIO for a logo design, but Femke opened my eyes to the fact that a brand is so much more—it’s an identity. Femke showed genuine care and dedication to the project through our meetings, and we realised a shared vision together. This journey didn’t just result in a brand identity for NAIK PERFORMANC: it helped me understand what NAIK PERFORMANCE represents. My heartfelt thanks to the team for their invaluable support on this journey.
A huge thanks to SITA.STUDIO for bringing my vision to life! I originally went to SITA.STUDIO for a logo design, but Femke opened my eyes to the fact that a brand is so much more—it’s an identity. Femke showed genuine care and dedication to the project through our meetings, and we realised a shared vision together. This journey didn’t just result in a brand identity for NAIK PERFORMANC: it helped me understand what NAIK PERFORMANCE represents. My heartfelt thanks to the team for their invaluable support on this journey.










Project information
Year
2024
Industry
Sports Coaching
Services
Brand Strategy
Brand Identity
Visual Concept
Social Templates
Art Direction
More work
Where creativity
meets clarity.
Where creativity
meets clarity.

Where creativity
meets clarity.